
Co-founder
James
An experienced FMCG sales leader with a track record spanning Gü, Piccolo, Greencore and Young’s. James brings the retail relationships and commercial instinct that turn ambitious plans into listings and growth.
Contact UsCommercial thinkers, creative minds and hands-on operators—working as one team around every brand.
Leadership

Co-founder
An experienced FMCG sales leader with a track record spanning Gü, Piccolo, Greencore and Young’s. James brings the retail relationships and commercial instinct that turn ambitious plans into listings and growth.

Co-founder
With experience at Mars Wrigley, Hampstead Tea and Piccolo, Rob leads Altura’s ecommerce and Amazon thinking—connecting performance, operations and commercial data to scale brands.
Our collective capability
We bring together the right blend of commercial, marketing, creative, digital and operational expertise around every brand.
Market entry, buyer engagement, account management and distribution—from the first conversation to sustained growth.
Strategy, retail readiness, catalogue, content, media and operations connected into one marketplace growth plan.
Shopify, Meta, Google and Klaviyo expertise working together across acquisition, conversion and retention.
Positioning, identity, packaging, campaigns and content delivered by an experienced in-house creative team.
Channel planning, conversion, lifecycle marketing and retail media focused on profitable, repeatable growth.
Forecasting, reporting, supply and commercial insight that keep decisions grounded and execution moving.
How we work
The expertise flexes with the challenge, opportunity and stage of growth.
Retail, Amazon, D2C and marketing decisions are made as one connected plan.
Strategy and delivery stay connected, with one team accountable for progress.
Join us