Contact UsWork that moved brands forward.
A selection of brands we’ve helped enter markets, win retail, grow online and become more valuable.
01 / OMNI
The opportunity
A smarter Amazon strategy for a challenger pet brand.
OMNI entered one of Amazon’s most competitive categories without the budgets, rankings or inherited trust of the established pet food brands. Altura built a joined-up strategy across Sponsored Ads, DSP and Amazon Marketing Cloud—using search behaviour, customer signals and continuous optimisation to acquire, convert and retain more customers.
More work
Work across retail, Amazon and digital.
02LEAF
From brand idea to category leader.
Built from scratch, with a Shopify site designed and launched by Altura, followed by an Amazon launch and expansion into Ocado with four SKUs and three more lines within four months.
What we deliveredBrand creation, Shopify design and launch, Amazon and Ocado expansion
03CEVA ANIMAL HEALTH
Opening a new retail channel for trusted pet-care brands.
We worked strategically with Ceva to open retail as a new channel, launching Feliway, Adaptil and Douxo in Ocado, with Feliway also launching in Sainsbury’s.
What we deliveredRetail channel strategy, retailer engagement and launch execution
04MONTEBELO BRASIL
Bringing a Brazilian juice brand to UK chillers.
We shaped Montebelo Brasil’s UK market entry, refining its positioning and retail proposition before engaging buyers and executing the launch of its chilled juice range.
What we deliveredUK market-entry strategy, brand positioning, retailer engagement and launch execution
05CAFÉPOD
The full commercial arm behind the brand.
We work cross-functionally as CaféPod’s full commercial arm, connecting D2C, Amazon and retail management to plan, execute and grow every channel as one business.
What we deliveredFull commercial strategy and management across D2C, Amazon and retail
06UNROOTED
Turning flat sales into double-digit growth.
After two years of flat sales, we rebuilt Unrooted’s Amazon foundations across SEO, content, catalogue and PPC—delivering double-digit year-on-year growth.
What we deliveredAmazon growth strategy, SEO, catalogue, content and PPC
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